Join this lively discussion about how artists and bands are partnering with brands and agencies, and how digital is changing the way consumers are accessing musical content in all of its forms. Whether it’s a small sync license or sponsoring a large tour, we will discuss the how’s and the why’s of using people's passion for music to create awareness of your brand.
Panelists include professionals in the music, advertising, and marketing industries, who have placed hundreds of songs in campaigns for global brands like Puma, Nike, Mercedes, BMW, HBO, Intel, Fidelity, American Express, Pepsi, NFL, Fisher Price, Heineken, Jaguar, and many more!
Don't miss this opportunity to hear from these speakers before they are scheduled to speak at SXSW in 2016.
Also joining this session acclaimed recording and performing artist Will Dailey, who is currently working with several brands, including: BOSE, Kind Bar, Life Is Good, D’Angelico Guitars, and Harpoon Beer.
Click here to view some examples:
Harpoon: https://www.youtube.com/watch?v=ObTQr4e-mVg
