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FutureM 2015 has ended
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Celebrating its 6th year - FutureM brings together marketing and technology innovators for 3 days to contemplate and celebrate the future of marketing. We bring together the most relevant content and thought leaders, both locally and nationally, to create an environment of new ideas, connections, and inspiration. Named one of the "Must Attend Marketing Conferences for Leaders" in Forbes, this year’s event will be hosted at the Hynes Convention Center

avatar for Aaron Fetters

Aaron Fetters

comScore, Inc.
SVP, Marketing & Sales (@fettersac)
Aaron Fetters recently joined comScore as the SVP of marketing and sales. Most recently, as Director, Insights and Analytics Solutions Center at the Kellogg Company, Fetters oversees a broad marketing insights organization. From product, idea, and communication assessment through marketing effectiveness analytics and research, his group delivers services and insights that power brand growth. Previously, Fetters served as associate director, global digital strategy and analytics, responsible for enhancing Kellogg Company's capabilities in digital marketing measurement and analysis, with emphasis on digital media performance, insights, and digital marketing ROI. In addition, he was the lead digital strategist for the Pop-Tarts and Eggo brands, advising and co-creating digital marketing solutions with agency partners. Fetters began his career at P&G, where he helped develop industry-leading capabilities in the areas of digital marketing and digital marketing research.

My Speakers Sessions

Tuesday, October 6
 

11:45am EDT